Alabama

Black-owned brewery breaking barriers and creating change in their community


Mario Benjamin, Co-Owner, Hella Coastal:

Some of the breweries that we have gone to, we realized that the beer is great, but, sometimes, the energy just didn’t feel as receptive.

I mean, we were like the very few and far between, as far as who we see as — not only as a consumer, but as who’s going to be represented front of house, who’s serving. That’s what we have realized that there is a sense of community, but there needs to be some improvement. And we need to disrupt what was essentially who the beer drinker looks like.



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