This podcast was recorded almost 2 years ago and somehow fell through the cracks of editing and publishing. Better late than never!!!

On this episode of the BIT Tech Talk podcast, Greg explores the world of user experience (UX) with Imani Nichols. Imani Nichols is the founder and senior UX researcher at Yzzi (pronounced Yizzee) Research. Based in New York City,

Imani founded Yzzi Research to help businesses understand the pain points, desires, experiences, and journeys of their end users and customers. She provides research-based insights that enable
businesses to design and engineer products and services that their customers enjoy.

About our guest:

Abount Yzzi Research:

Yzzi Research (pronounced yizz-zee) is a boutique UX research agency dedicated to helping organizations understand their customers and coaching the next generation of UX researchers. The mission of Yzzi Research is to do research and help others do the same. The core value of Yzzi Research is to demystify what it means to be a UX researcher.

Follow Imani Nichols:
LinkedIn

Listen now:

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